Hire Mike Rice, — World-famous Copywriter. Sort of.
numberFire Advanced Analytics
Goal: Attract casual sports fans and FanDuel players to check out numberFire — a premium, algorithm-based subscription analytics service.
- Put complex product features in relatable, benefit-driven terms.
- Highlight multiple features available within the subscription service.
- Should sound smart, but not intimidating.
![](https://carbon-media.accelerator.net/0000000e7qE/ej3ESC2OXBneYrOB9PRtZZ;700x366.jpeg?auto=webp)
Paid Facebook ad, <20%
![](https://carbon-media.accelerator.net/0000000e7qE/8fyosyU1KKWftNUZc2Ujal;700x366.jpeg?auto=webp)
Paid Facebook ad, <20%
![](https://carbon-media.accelerator.net/0000000e7qE/dB7LCUxgF8teDiU6G07S0z;600x160.jpeg?auto=webp)
Email banner, for fantasy baseball players
![](https://carbon-media.accelerator.net/0000000e7qE/cCwpoNtopekaZCXtKGamMG;600x160.jpeg?auto=webp)
Email banner, for current FanDuel players
![](https://carbon-media.accelerator.net/0000000e7qE/kmwe1vBDzhwghO96IAp2jm;600x160.jpeg?auto=webp)
Email banner, for current FanDuel players
![](https://carbon-media.accelerator.net/0000000e7qE/14aZi880cvrbhWQoHs3LhR;600x160.jpeg?auto=webp)
Email banner, for current FanDuel players
![](https://carbon-media.accelerator.net/0000000e7qE/0MRWQQjH1kecBSkxZ39Vq4;700x238.jpeg?auto=webp)
In-product banner, for cross-sell
![](https://carbon-media.accelerator.net/0000000e7qE/agOfALT1DQgev4vGcmPb5p;700x700.png?auto=webp)
Instagram series, NCAA Tournament, analytics focus
![](https://carbon-media.accelerator.net/0000000e7qE/e1PATjEVc49eMrLpxQXSGy;700x700.jpeg?auto=webp)
Instagram series, NCAA Tournament, bracket optimizer focus
![](https://carbon-media.accelerator.net/0000000e7qE/czodwqio3rdg3LIzPi1tkv;700x700.jpeg?auto=webp)
Instagram series, NCAA Tournament, team comparison focus
![](https://carbon-media.accelerator.net/0000000e7qE/ftikfrabhi7fmiXbBNJSIw;700x700.jpeg?auto=webp)
Instagram series, NCAA Tournament, catch-all
NBA & NFL Team Partnerships Next
Kasasa 360 Re-launch