Hire Mike Rice, — World-famous Copywriter. Sort of.
NBA & NFL Team Partnerships
Goal: Link FanDuel with hometown teams and position FanDuel as a home arena for local fantasy sports players.
- Tie into team history, personality, and/or fanbases where possible.
- Convey the excitement, passion, and pride that comes with watching live sports.
- For NFL teams, no team names, logos, or references to partnership allowed.
![](https://carbon-media.accelerator.net/0000000e7qE/7YycISZFyNvb9nYNexGzHR;800x534.jpeg?auto=webp)
Entrance, Club 300, The Palace at Auburn Hills (Detroit)
![](https://carbon-media.accelerator.net/0000000e7qE/1HemPG87woKbIJ9fBp0iI5;800x534.jpeg?auto=webp)
Side wall 1, Club 300, The Palace at Auburn Hills (Detroit)
![](https://carbon-media.accelerator.net/0000000e7qE/9UD1g1vgapXf0Pkio2vaoJ;800x534.png?auto=webp)
Side wall 2, Club 300, The Palace at Auburn Hills (Detroit)
![](https://carbon-media.accelerator.net/0000000e7qE/fxzBOuRiAE4cLyZFsCMT5y;800x534.jpeg?auto=webp)
FanDuel ‘Hall of Fame’ wall, Club 300, The Palace at Auburn Hills (Detroit) — I calculated their FanDuel PPG which I thought was a nice touch
![](https://carbon-media.accelerator.net/0000000e7qE/l2XU8qIZpyceH6vLPwswhG;800x534.jpeg?auto=webp)
Side view, Club 300, The Palace at Auburn Hills (Detroit)
![](https://carbon-media.accelerator.net/0000000e7qE/2EeSXW0rt4UfeU2g3mEqOR;960x720.jpeg?auto=webp)
FanDuel Ledge, FedExForum (Memphis)
![](https://carbon-media.accelerator.net/0000000e7qE/amgryJOw5bcfKaa5hLfT8I;960x720.jpeg?auto=webp)
From the box seats, FanDuel Ledge, FedExForum (Memphis)
![](https://carbon-media.accelerator.net/0000000e7qE/8gVuRECj8Bzf1Oz3iiv2IE;960x720.jpeg?auto=webp)
From the court, FanDuel Ledge, FedExForum (Memphis)
![](https://carbon-media.accelerator.net/0000000e7qE/5HwUS0WAmJ6cWOKJXdQ8fm;960x220.jpeg?auto=webp)
Panoramic, Fantasy Lounge, FedExField (Washington DC)
![](https://carbon-media.accelerator.net/0000000e7qE/kezvxYflq5rb4BpEeZzEfO;960x640.jpeg?auto=webp)
Main TV wall, Fantasy Lounge, FedExField (Washington DC)
![](https://carbon-media.accelerator.net/0000000e7qE/7ddACWHsbFucrSALdgSPxv;960x640.jpeg?auto=webp)
Side TV wall, Fantasy Lounge, FedExField (Washington DC)
Localized LED series, entrance, Barclays Center (Brooklyn, NY)
Templated in-arena LEDs, upper and lower bowls, Barclays Center (Brooklyn, NY)
![](https://carbon-media.accelerator.net/0000000e7qE/04qJxNneUEgfBMeRlojAHA;960x675.png?auto=webp)
Local team contest, social post (w/ sizzle video)
![](https://carbon-media.accelerator.net/0000000e7qE/ltu4MQ53tJZeJTsFQc6CZE;960x3073.png?auto=webp)
Contest landing page, templated structure — ran with different grand prizes for all NBA partner teams throughout the season (I'm just a Hawks fan).
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